WILLIAMS SONOMA AUSTRALIA

Digital Recipe eBook

A fresh take on Easter: an interactive eBook combining timeless recipes with curated product picks.


This project brought Williams Sonoma’s Easter collection to life in a digital format that was both inspiring and shoppable. From image curation and layout design to recipe formatting and clickable product links, every detail worked together to create a polished, on-brand eBook – blending editorial charm with retail strategy.

digital design, retail campaign

The finished piece felt like more than just a catalogue – it offered customers a seasonal moment to pause, gather inspiration, and shop with ease.

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